Archive for the ‘FAQs’ Category

Pheromones, Animal Attraction or Heightened Sensitivity?

09/08/2011 1 comment

We have a range of perfumes with added pheromones, but what do they do?

This is one theory

“Attraction Pheromones are naturally secreted by men and women but unfortunately not to the same degree from person to person (this can be an explanation to why some people just seem to have all the luck in the world with attracting the opposite sex).

Scientists have found that the previously misunderstood Vomeronasal Organ in the nasal passageway is where human attraction pheromones are sensed.

After the pheromones are sensed, the brain releases neurotransmitters to give an increased feeling of sexual desire, emotional attachment, lust, and attraction. Pheromones do not guarantee more boy/girl friends or sex but they will certainly give anyone wearing them an edge in landing their target.”

Feedback from customers suggests another theory

“Pheromones help the person smelling them to focus better.   If they are worn by a member of the opposite sex, then of course you will focus on that person.

However, if you are wearing them yourself, then you will be more focussed on what you are doing, and ‘feel good’ about yourself.”

Which theory is right?  Probably both but our pheromone enhanced fragrances are only £13.49 so try them yourself and see.

FM perfumes, RIp-off Copies or Original Creations?

Are FM perfumes copies of High Street Brands?

Short Answer: No.

Back to Basics.

A perfume is a mixture of ingredients that gives off a pleasantly scented vapour. If it’s not pleasantly scented, we don’t call it a perfume.

We smell that vapour as a fragrance.

That fragrance will smell differently from the bottle than it will from the skin of the user.

The perfume is unique and can be analysed and copyrighted. The fragrance, which is an individuals perception is not unique and can only be categorised. That’s why two quite different perfumes can have the same or very similar fragrances.

The German firm Drom FragrancesInternational, who make perfume oils for us, are one of the top 10 perfume oil manufacturers in the world and unlike the other manufacturers on that Top 10 list, they only make perfumes oils. They also make perfume oils for companies like L’Oreal which owns 23 High Street Perfume Brands. Drom has branches in China, South America, USA, India and Europe and creates 50,000 new perfumes each year. The FM group chooses 20-30 new perfume oils each year, has them bottled by Perfand in Poland, and sells them only to FM distributors in 60 countries all over the world.

L’Oreal and the other perfume houses buy from manufacturers like Drom and pay for very expensive marketing of their ‘New Brand Name Perfume for 2011’.

FM distributors offer their customers a sample of the perfume to try at home because we know that our customers have found that a tester in a perfume counter can smell quite different from the fragrance from that brand when you get it home.  It also gives the customer a chance to try the perfume for a period of time and compare it to other perfumes that they love.

So, while there are potentially billions of different perfumes, most of them not discovered yet, there are only thousands of different fragrances. And one of our perfumes might smell like your favourite high street brand, but it is a different perfume and not a copy.

This has been taken from the Frequently Asked Questions on

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